How JoJo Blue came to be…

After surgery for ovarian cancer in my early 40’s, I went straight into menopause with a bang. It was tough. My body changed shape, I felt different, I wasn’t me and my confidence levels hit rock bottom.

Every single woman, whether through menopause, age, illness or childbirth, experiences change. We are not alone. We all need help to adapt and that help is sometimes hard to find. I didn’t find that help in most clothes shops, that was for sure. Shopping trips that were once a pleasure, left me frustrated and tearful and after researching thoroughly, I discovered it wasn’t just me that felt that way and something needed to change.

JoJo Blue enables you to shop in a relaxed, safe environment, where you can browse a collection of specially chosen clothes, bags, jewellery and accessories without judgement or pressure. You will be encouraged to try new looks and colours, or be given tips on how to enhance the wardrobe you already have, to bring out your personality, embrace those changes and pop a smile back on your face. Empathic, honest advice to make fashion fun again.

I look forward to meeting you! 

Jo x

Opening Times:

Monday: Closed

Tuesday: 10am-4pm

Wednesday: 10am-4pm

Thursday: 10am-4pm

Friday: 10am-4pm

Saturday: 10am-4pm

Sunday: Closed

JoJo with coloured bag selection. Yellow, orange, red, pink and purple options